Who is that for? Either you can afford and would be willing to buy said item or you’re not. Who are they fooling? If you see a Piaget ring in a magazine covered in diamonds and sapphires with a hidden chamber containing even more diamonds it doesn’t matter if they print the price instead of the ridiculous “price upon request”. You can’t afford it no matter what price they put next to it – it’s covered in diamonds and sapphires for criminy sake.
Perhaps they think if you request the price they have a shot at talking you into it? (read the following with a french accent) “Oh – you need the price of the 1lb of diamond encrusted ring in Vogue this month? It starts at 75K. What address can we send it to? Once it arrives you’ll have to pay for it – sell a kidney if you have to, after all, you called to ask the price and now it’s all yours.”
When they tell you the price, should you argue with them? Well, if it had been 74K you would have had yourself a deal right there but 75K is beyond my means. I’m sorry to have wasted your time. I have an idea – print the god damn price
next time so I don’t have to call you.
Half the fun of looking at these items is knowing you aren’t ever going to own any of it. Instead you can have fun day dreaming over them. As soon as the Sisters save up 250K they are totally going on that “Galaxy Quest” in Marie Claire this month. The absolutely absurd part of this item is that it’s in the Neiman Marcus Christmas CATALOG – with prices and such because it’s a CATALOG. Note to Marie Claire – if the item is in an easily accessible catalog just climb right out there on a limb and print the price. Thank the lords we went on line and looked so we know how much to pull together.
They even put it next to stuff that isn’t crazy expensive like a pair of shoes. This is true – they put it next to a pair of Prada pumps that only cost $1000.00. I know, I know – we’re not going to spend a thousand dollars on a pair of shoes because one of us is married to Ed but let’s say they were the most beautiful shoes you’d ever seen and you had to have them. You might actually save up and buy them. But – when they put that stupid “price upon request” next to them you’re imagination goes wild. You think – holy batman! Those shoes must be thousands and thousands of dollars or they’d share the god damn price with you.
So here’s a thought to all of the magazine editors in the world – print the price. We’ll decide if we’re buying or not.